These emails became the backbone of our template. In order to really create a template that was clear, effective, and secure we researched receipt emails from companies we respect. In that sense, a very descriptive subject line which includes the company name, an amount and possibly even a date is super valuable to customers.” - Adii The Research #
#APPLE MAIL RECEIPT ARCHIVE#
What this means is that you want to make it as easy as possible for your customers to use and read your receipts, which includes the ability to archive them and easily search for them if / when they need it in future. “An e-mail receipt’s primary purpose is to be functional so if you had a choice of being clever or clear, always (first) be clear. Reply, forward, or take another action with a message: Move the pointer over the message header, then click one of the buttons that appears.See Reply to, forward, or redirect emails. In addition to our own research, we reached out to our good friend Adii Pienaar, Founder and CEO of Receiptful, who has based an entire product around the receipt email. In the Mail app on your Mac, do any of the following. Don’t use a email as your from address.If you operate an ecommerce business, consider using cross sells or upsells in your receipts.To do this, tell them how you improved the product or provided value to them in the past month. Consider telling customers how the money they pay you is spent.Encourage customers to reach out to customer support if they have questions or issues.You can add additional Reachable At email addresses that you commonly use to your Apple ID account, so people can easily find and communicate with you on Apple services like FaceTime, Messages, Shared Albums, and Find My, and collaborate with Pages, Numbers, and Keynote. Tell customers how their purchase from your company will appear on their billing statements. Many of us have more than one email address that friends and family use to reach us.Important information related to a customer’s purchase includes their name, date of purchase, billing address, last four digits of credit card, name, quantity, and price of items purchased, and total price paid for the order. Put the important information related to a customer’s purchase at or near the top of your receipt emails.Use a clear From name and Subject line.Based on our research, here are some basic guidelines for sending good receipt emails:
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